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The State of Healthcare Social Media in Statistics

Social media is a regularly evolving beast, one that changes within the blink of an eye regardless of the field you’re involved in.  Physicians around the world are engaging with each other around the world to enrich the care they give to patients, while educators are brushing up on the newest linguistic trends.  Take a look at some of the latest statistics across social media.

    • 93% of people have heard of Facebook while only 39% have heard of LinkedIn Tweet This
    • 71% of users in LinkedIn have at least a 4-year degree Tweet This
    • Over half of Facebook users access the social media site via their cell phone Tweet This
    • Engagement on Twitter has grown almost 30% over the last two year Tweet This
    • 61% of social media users are also smartphone owners Tweet This
    • Google+ hit 25 million visitors in less than one month Tweet This
    • Social Media users who are 55+ are one of the fastest growing demographics Tweet This
    • Poland, Russia, Japan, South Korea, Vietnam, China, and Brazil are the only markets that Facebook is not the leading social media platform Tweet This
    • By 2015 75% of ads will be socially enabled Tweet This
    • Facebook’s larger than one billion user base makes it larger than most countries around the world Tweet This
    • Social Media is the number 1 activity on the internet Tweet This
    • Social media impacts your online and offline relationships (meeting, divorces, affairs, engagements) Tweet This
    • Tablets are being used in classrooms while chalkboards are going the way of encyclopedias Tweet This
    • LinkedIn grows by 2 members every second Tweet This
    • YouTube is the 2nd largest search engine in the world behind its parent Google Tweet This
    • 72 hours of video are uploaded to YouTube every minute Tweet This
    • Wikipedia would be 2.25 million pages long if it were printed and bound into a book Tweet This
    • 90% of consumers trust peer recommendations compared to 14% that trust advertisements Tweet This
    • 93% of marketers use some form of social media for business Tweet This

Sources:

The Social Habit 2012

Comscore

Social Media Revolution

 

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