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Types of Social Media Users Infographic

Social media is a huge part of our everyday life. I would guess that between Facebook, Twitter, LinkedIn, and Pinterest most people have some sort of social media profile, and most of those people have multiple social media profiles. I … Continue reading

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Healthcare Social Media Week in Review: March 25, 2013

It’s Monday, which means another round of five handpicked articles from around the healthcare social media community.  This week we take look at a Google Reader replacement, healthcare social media in rural towns, Facebook’s Graph Search, and more.  Here is … Continue reading

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6 Steps for Reputation Management Online

Have you Google’d yourself recently?  Typing your name into the giant search engine can be very interesting and also very shocking.  It is also something that your prospective patients are doing regularly.  Chances are when a prospective patient searches for … Continue reading

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Healthcare and Facebook an A-Z

Using a powerful social media platform like Facebook has opened the door to a whole new world of communications in the healthcare world.  Medical practices are able to update current and future patients on new happenings; plastic surgery offices can … Continue reading

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Healthcare Social Media Week in Review: September 5, 2012

As the medical world continues to wrap its brain around social media platforms our Healthcare Social Media world grows.  This week in review has expert opinions on the strengths and weaknesses of the current state of Healthcare Social Media, as … Continue reading

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Pediatrics and Facebook: The Social Networks Newest Demographic?

There are rumblings of the social media giant Facebook contemplating and beginning to explore options to connect children to its over 900 million user social network. According to the Wall Street Journal Facebook is in the process of developing technology allowing kids … Continue reading

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Facebook Rolls Out Roles and Scheduled Posts

It feels like every few days Facebook rolls out a new feature.  Sometimes people are up in arms about the newest feature, or a change to their profile page (ie. Timeline), and other times it’s welcomed with open arms.  Less … Continue reading

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Using Promotions on your Facebook Page to Attract New Clients

According to research from ExactTarget, 58% of Facebook users expect to receive discounts or promotions when they ‘like’ a business page. Now the social media giant has made it simple for your practice to offer those people what they want … Continue reading

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Real-time Facebook Metrics for your Healthcare Social Media

The real-time page insights Facebook announced at its Facebook Marketing Conference Feb. 29 are now live for most pages. Steve Allard of Wise Metrics, says most of the metrics are not actually real-time, but updated every 15 minutes, and most … Continue reading

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How to Keep from Getting Lost in the Facebook Stewpot

According to Facebook, 483 million of its 845 million users worldwide log on daily. And according to a study at Constant Contact, more than half of Americans spend at least one hour a week on Facebook. That means there’s a … Continue reading

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