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Healthcare Social Media Week in Review: January 14, 2013

Healthcare Social MediaNo matter what your role is within the healthcare community, it’s safe to say technology plays some type of role in your day to day operations.  Whether you are developing new technology to enhance healthcare or a patient in the United States discussing a medical condition with another medical patient in India via social media, technology is all around us.  In this week’s Healthcare Social Media Week in Review we have five great articles that range from hospital blogging to new technologies in 2013.  Here is this week’s Healthcare Social Media Week in Review.

  • Whether you are a patient advocate blogging to tell your story, or your clinic uses blogging as a way to create engaging and useful information on your website.  Blogging is a wonderful platform but according to Kajsa Haracz’s article, only four percent of hospitals use it.  Her article discusses why blogging is necessary and gives some great examples for hospital blogging done right.  Only 4 Percent of U.S. Hospitals Have Blogs- Yikes!
  • Before the Internet the life of a medical patient seemed like a small place.  If you had a rare medical condition odds were you never had the opportunity to engage with other patients in the same situation.  Over at the ParkerWhite blog they’ve put together a very interesting piece on social media’s ability to make the patient stronger.  The Empowered Patient: 5 Ways Social Media Makes Patients Stronger
  • While community members involved in healthcare social media know its benefits, relaying and quantifying its power is always murky waters for “non-believers”.  Brian McGowan reflects on his research program and how its success might be measured.  What is the Evidence that Supports the Emerging #HCSM Revolution?
  • With each new tradeshow comes new technology.  Some devices are upgrades to a previous model and some are new and innovative tools.  Ki Mae Heussner writes about the boom in digital health and insight from the PricewaterhouseCoopers report.  Digitizing the Doctor’s Office: 7 Ways Technology Will Shape Healthcare in 2013
  • Wrapping up this week’s Healthcare Social Media Week in Review is an interesting infographic that covers the use of social media in healthcare.  One of the really interesting statistics from the infographic touts 41% of healthcare patients choose their hospitals based on social media.  Health Care Communication News Infographic

Do you have any additional thoughts on this week’s Healthcare Social Media Week in Review? Did we miss something? Leave a comment below, send us a message on Twitter @MDWebPro, let us know on Facebook, or on Google +.  We’d love to hear from you!

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