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SEO

How to write blog content that will rank in search engines

When we release new features to our Insights tool set I feel like a kid at Christmas.  I get so excited to dive into the data and functionality that I generally lose track of the rest of my day.  Today … Continue reading

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5 Easy Ways to Drive Traffic to Your Healthcare Website

If one of your medical practices goals for 2013 is to drive more traffic to your website or blog, then you’re in luck.  Web traffic can come in a wide spectrum of ways like social media, direct traffic, social bookmarks, … Continue reading

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The Death and Rebirth of SEO

  Year after year we hear the common cry that Search Engine Optimization (SEO) is dead or SEO is dying.  And year after year those cries turn out to be wrong.  Below is an example of a concern from a LinkedIn … Continue reading

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Marketing Healthcare with Balanced Website Traffic

Today in web marketing or inbound marketing most of the conversation is around social media while much of the tactical emphasis is around search engine optimization (SEO).  It seems that SEO is held as a secret weapon in gaining traffic … Continue reading

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SEO for Medical Marketing – How to checkup on your web developer

I received an email from a customer this morning which I know many site owners on the web receive regularly.  These messages are sent by automated scripts that scour the web for contact forms and then submit the same generic … Continue reading

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SEO for Healthcare Demystified

When new clients come to us we usually get to see inside the work of their previous web company or SEO (Search Engine Optimization) firm.  Almost always one of the most confusing aspects to the work that was done is … Continue reading

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7 Killer Medical Website Mistakes

We review medical website and medical website stats each and every day.  Our days revolve around search engine optimization reviews, conversion reviews, content reviews, email reviews and social media reviews.  We monitor hundreds of sites and report on the results.  … Continue reading

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Why the Right Content Builds Links and Authority – Medical Marketing Monday

Google has made many updates since this past April which are requiring sites to have high quality content if they want to rank in the search results. Join Marc for our latest Medical Marketing Monday to discuss what determines high … Continue reading

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Why do number of pages on a site correlate to rankings in Google? – Medical Marketing Monday

In this weeks Medical Marketing Monday we are going to look at the results of our survey of the top ranking plastic surgery sites and why number of pages on the sites affects rankings. Enjoy!   “How many pages to … Continue reading

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Medical Marketing Strategy – You can’t improve on what you can’t measure

Last December I ran a quick report on the top 169 plastic surgery websites from our Who’s the best in plastic surgery SEO report.  Below is a quote from my research and findings: I took the data from our who’s … Continue reading

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