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Dental Internet Marketing Strategies

Sometimes you find a picture that is, as they say, worth a thousand words. As I was doing some research for those who we wish to serve in the Dental community and thinking about our other clients, I came across … Continue reading

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Starting and Building Your Local Search

Welcome, welcome, welcome to Local Month! I have been excited about the month of November because we are opening up a new topic to dig into with this month’s content, and that topic is Local Search. Many of our clients … Continue reading

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The Single Largest Opportunity for National Brands: The Local Web

Local search is huge, and the optimization of your local search results are becoming more and more important. With so many sites, apps, and maps integrating your location into their search results, this information is awesome to know. If you … Continue reading

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5 Easy Ways to Drive Traffic to Your Healthcare Website

If one of your medical practices goals for 2013 is to drive more traffic to your website or blog, then you’re in luck.  Web traffic can come in a wide spectrum of ways like social media, direct traffic, social bookmarks, … Continue reading

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New Tools in Healthcare Social Media

With a blink of your eye the tech world shifts, or at least it feels that fast.  As the healthcare sector begins embracing new technologies rather than running the opposite way new tools like Twitter for social engagement, electronic files … Continue reading

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SEO for Healthcare Demystified

When new clients come to us we usually get to see inside the work of their previous web company or SEO (Search Engine Optimization) firm.  Almost always one of the most confusing aspects to the work that was done is … Continue reading

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The 2.0 Doctor, SEO and Google Insights for Search

Recently, we encouraged you to start out this New Year as a Doctor 2.0 web marketer.  What are 2.0 Doctors? They are plastic surgeons that understand every aspect of their Internet presence should work toward one common goal – communication. … Continue reading

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Your Medical Practice, SEO and New Visitors

There are a number of strategies you can employ to build a following for your Internet presence. These include everything from your web site, to email marketing, to your blog, to Twitter. But in the end, nothing ensures a steady … Continue reading

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What is the value of the top 3 positions in Google?

What is the value of ranking 1, 2 or 3 in Google? How many people click on the top 3 listings compared to listings 4-10? Find out in today’s Whiteboard Wednesday when Marc talks about how to calculate the value … Continue reading

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Cost Effective Plastic Surgery Local Advertising through Google Places

One of the most cost effective ways to implement plastic surgery local advertising is through Google Places. Because it is based on searches people are making on the local level, it is invaluable for marketing your practice to Internet searchers … Continue reading

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