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The Keys to Long Tail Keywords

This month we have turned to dig up the possibilities and opportunities that lie within long tail keywords. With as much as 70% of searches falling into the long tail keywords category, it seems quite obvious that having a great … Continue reading

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Consumer Use of Mobile Health

Our friends at Hands on Telehealth sent us this infographic from the findings of the Deloitte Survey of U.S. Health Care Consumers.  Consumer interest in mHealth is strong but adoption is limited.  Based on our conversations regarding the NoticeMed app, … Continue reading

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Inbound Marketing: Bringing ‘Measurable’ & ‘Marketing’ Together at Last

Do you remember when the words “Marketing” and “Measurable” were rarely found in the same sentence? (Unless “not” also made an appearance in that sentence) If you think of marketing as an immeasurable process that money is thrown at hoping … Continue reading

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Why the world is wrong about Google AdWords

It never seems to fail. When I find myself discussing Google AdWords with customers and prospects as a means to drive targeted traffic to their site, I always hear, “I never click on those ads.” Based on these conversations, I’ve … Continue reading

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Marc Ohmann, Speaker at 2014 MMGMA Winter Conference

The Minnesota Medical Group Management Association (MMGMA) holds an annual winter conference in order to bring medical professionals together to discuss the current hot topics. This year, the focus of the conference is to define and portray your value as … Continue reading

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20 Marketing Stats that will Drive 2014 – Infographic

Looking for some marketing foresight on the upcoming year? You’ve come to the right place. The year that we have recently so warmly welcomed is gearing up to be a year of progressional change within the marketing world. I wouldn’t … Continue reading

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10 Mobile Search Statistics: Showing the Past and Predicting the Future

Are you ready for 2014? Is your website ready for 2014? Or maybe a better question would be, is your website mobile friendly? Mobile internet is the future. As we step into 2014, I would bet my profession on the … Continue reading

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Making Digital Marketing Your Biggest Asset

Digital marketing is becoming a much more crucial aspect of the marketing and branding for companies from any and every industry. With search engines taking the place of phone books, and social media profiles influencing more people than a news … Continue reading

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You can’t improve on what you don’t measure

If you hang around any of us at Digital Solutions long enough, you are likely to hear the phrase “you can’t improve on what you don’t measure.”  If you read our blog regularly, you’ve seen this quote here, here, here, … Continue reading

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Circle: Brilliant Marketing or Brutal Manipulation?

Have you received any random texts from friends to download an app recently? Or have noticed an increase number in “invites” to apps on facebook? Is that app called circle? Over the last few months Circle has been gaining popularity. With … Continue reading

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