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Big Web Design Trends for 2013

While 2012 brought in many new web design trends, growing technology and creativity bring in new trends every year. As website owners (and some of you may be web designers as well) it is extremely important to keep up on the ever-changing current of the web. Below is a list of the 5 biggest design trends for 2013. Enjoy!

1) Responsive Design:


Though I have published a separate article on this trend, I feel that responsive web design has been changing to ultimately come to a threshold where layouts are designed to match all forms of digital media. The idea is to support all devices from laptops, desktops, smartphones, tablets, and anything released in the future.

You could think of this trend more like a uniform web design where the goal is to have a single set of codes which run perfectly on all environments. Responsive websites are often thought to cater towards mobile browsers, but that isn’t the sole purpose.

You can have a responsive website which also adds brilliant illustrations and graphics into the layout when the browser window is larger.

The big idea here is to think about website design as a single canvas which is dynamic and fluid by nature. CSS3 media queries allow developers to customize layouts based on limited or expanded screen real estate. Use this to your advantage and see how other designers are using it as well!

2) Large Photo Backgrounds:


Photographers or even fans of photography will definitely enjoy this design trend. I have seen countless showcases discussing the ideas of  oversized photography in the background. It’s an excellent way to capture your visitor’s attention and it can look great when done properly.

The biggest beauty of this web design trend is that your CTA’s will really pop out in this kind of layout.

3) Infinite Scrolling:


This is something becoming very popular this year. With sites like pinterest,, tumblr, and even facebook going this way, it won’t be too surprising to find a lot more big names with infinite scrolling sites.

4) Large Slider Images:


Big slider images will no doubt be huge (as they were in 2012) for getting new and noteworthy information out to your adoring website visitors.

Dynamic websites used to be very popular when Flash and ActionScript were all the rage. Now, dynamic effects have moved into the realm of JavaScript/jQuery, and this has in turn affected the way designers build websites. Sliding panels is just one technique I happen to really enjoy and would expect to see more in 2013.

5) Full Screen Typography:


Earlier I mentioned using oversized photographs in the background of website layouts. This trend can be extended to focus on typography as well: designing your webpage text so it fills the entirety of the browser. Some users may find this annoying. But this is not often the case if the layout is fitted perfectly for super-large text.

Well, that’s it for our web trend list for 2013! If you’re really adventurous, you can talk to me in 2014 to see if I was right!

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About Marc
Marc Ohmann is president of Digital Solutions, Inc in Minneapolis. Digital Solutions is the company behind the MDWebPro blog and tool set. Marc was a computer science and engineering student at the University of Minnesota in 1999 when he started Digital Solutions. Marc, now a husband and father of 3, greatly enjoys the clients and creativity he is involved in each day through Digital Solutions. Follow Marc on Twitter @marcohmann and @MDWebPro and also on Google Plus

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