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Monthly Archives: July 2011

Seven Basics of Medical Website Design

Most plastic surgeons are involved in internet marketing in some way. And a majority already have a web site if, for no other reason, because they have been told they need one. Even so, too many medical professionals do not … Continue reading

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Essentials for Effective Medical Website Design

The Web Marketing Association names a Best Medical web site with judging based on design, copywriting, ease of use, use of technology, interactivity, content, and innovation. Here are the key factors that make for effective medical website design. Intuitive and … Continue reading

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A Word of Caution about Doctors Reviews

One of the reasons you need to use our free review tool is because there are now dozens of web sites that exist solely for the purpose of patients posting doctors reviews. Many of these are reputable and provide a … Continue reading

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Medical Marketing and Branding

Before getting into specifics take a look at the following questions. Your answers will reveal how well you understand the importance of branding in medical marketing. Does your marketing effort employ a consistent color scheme and practice logo? Does your … Continue reading

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Having the Mindset of a Marketing Doctor

Medical Professionals by and large are ahead of the curve when it comes to using the internet as an effective tool for marketing their practice.  But, when it comes to having the mindset of a marketing doctor many plastics surgeons … Continue reading

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